Truth be told, it was a total accident. I had tried a Hail Mary job move that didn’t pan out and all I had was this fun little challenge based on a single illustration I’d done almost half a year prior. “I’d buy a whole tarot deck if you did it like this piece,” someone had said via Tumblr. I’d reached a point where I sure hoped so. As I posted the artwork, the response was positive. Before I realized what I was doing, I was creating hype for an item that required my exact skillset. Beyond the illustration, there is the backend Illustrator work that involves layouts and vectors, artboards and fonts. Then, upon launching my initial Kickstarter, I had to quickly learn about economics on the fly. Suffice to say, as I put together future projects, I am going to try and use this blog space to help anyone else hoping to take a similar dive.